Platinum Member Spotlight: Thorntons

Thorntons, a Greater Indiana member for over a decade, is a leading independent gasoline and convenience chain retailer with 190 stores across six states. The company is privately held with a 25% ESOP (employee stock ownership plan) ownership structure that covers substantially all team members. The organization’s primary mission is “To be people’s favorite place to stop when they are on the go.” Thorntons team-based, high-performance culture is a combination of entrepreneurial spirit and a core purpose centered around their guests. Inside all Thorntons stores you will find an impressive selection of hot beverages, baked goods, deli items, snacks, and fountain drinks. Select locations feature real kitchens serving up high quality fresh food options.

Customer service inside the stores may be a top priority for Thorntons, but they also have a history of excellence under the canopy. When it comes to fuel, Thorntons believes that “It’s important that you purchase your fuel from a company that stands behind their products. At Thorntons, all our fuels are guaranteed. We ensure that every gallon we sell is the highest quality available.” It is evident that Thorntons stands by their statement given the strong reputation their products have in the communities they serve. Fueling options that a customer might encounter at a Thorntons fueling station include Unleaded, Unleaded15, E85, and Diesel.

Thorntons unleaded fuels are available in 87 (Unleaded), 89 (Unleaded Plus) and 92 (Super Unleaded) octanes. These products contain up to 10% ethanol and are safe to use in any vehicle manufactured after 1980, excluding diesel vehicles. Unleaded15, a recently introduced product, provides an octane rating of 88. It contains approximately 15% ethanol and is approved by the EPA for use in model year 2001 or newer cars, light-duty trucks, SUVs and Flex Fuel Vehicles. Unleaded15 is the most tested fuel in the marketplace to date, typically costs less than Unleaded, and is widely believed to deliver better performance and fewer harmful emissions. E85 can be used in all Flex Fuel Vehicles manufactured after 2008 (2006 for GM vehicles). It is a gasoline-ethanol blend containing up to 85% ethanol. Since ethanol is biodegradable, nontoxic, and water-soluble, E85 contains roughly 80% less of the contaminants that can be found in Unleaded gasoline. The extensive fueling options at Thorntons and their high-performance tested quality contribute to Thorntons reputation as a trustworthy name in fueling.

Thorntons contribution to their community is deeper than providing dedicated customer service and quality fuel products – they are driven to giving back and improving environmental conditions. The company strives to make the lives of those in their communities better through a variety of service and fundraising projects. Some of their most recent efforts include multiple Habitat for Humanity home builds, cleaning up the farmer’s market area of a senior center, collecting donations for tornado victims and donating bakery items for tornado relief workers, and raising funds for a local elementary school’s new technology center. Environmental stewardship is another key focus of the organization. As Thorntons designs new stores and updates current locations, they carefully consider opportunities to improve the environment. Some of Thorntons environmental efforts include: LED lighting, harvesting daylight, recycling, and the continuous usage of efficient appliances, eco-friendly cleaning products, and eco-fuels. Thorntons is proud of its reputation and experience in the field of ethanol blended fueling, as well as their dedication to their customers and the surrounding community.